"They’ll call you delusional until your vision starts paying the bills."

All-In-One Business Software Built for Beauty Professionals & Creative Entrepreneurs

Delulu Marketing is a powerful CRM and marketing automation platform designed to help beauty professionals, artists, and service-based businesses capture leads, automate follow-ups, manage clients, and scale — without burnout.

I didn't get lucky, I got strategic.

Delulu Marketing is for the women who refuse to play small. You’ve done the hard part—now let the systems match your energy.

Business Software That Replaces 12 Tools with One System

Delulu Marketing is an all-in-one CRM and marketing automation software built specifically for industries that don’t operate like traditional offices — beauty, events, creatives, and service-based professionals.

Designed for Service-Based Businesses That Need Automation

This platform combines:


• Client relationship management (CRM)
• Lead capture & inquiry forms
• Email & SMS automation
• Booking & pipeline tracking
• Reputation & review tools
• Websites, funnels, and landing pages

No duct-taping apps together. No tech chaos. One system that actually works the way your business does.

Delulu Marketing is built for:


• Makeup artists & beauty professionals
• Bridal & event teams
• Creative entrepreneurs
• Coaches & consultants
• Small business owners ready to scale

If your business relies on inquiries, bookings, follow-ups, and client relationships — this software was built for you.

CRM & Client Management Software

Track every lead, inquiry, and client in one organized dashboard with custom pipelines designed for real service workflows.

Marketing Automation Software

Automatically follow up with leads via email and SMS so no inquiry slips through the cracks — even while you’re working events or clients.

Lead Capture & Booking Tools

High-converting forms, surveys, and booking pages designed for beauty and service businesses (not generic tech companies).

Reputation & Review Management

Collect Google reviews, respond automatically, and strengthen your online presence without awkward manual asks.

Websites & Funnels

Launch professional websites and landing pages inside the same system that manages your leads — no extra hosting required.

Trusted by entrepreneurs, coaches, artists and creators nationwide.

Beauty-First CRM Software

Delulu isn’t repurposed corporate software. It was built from the ground up for beauty professionals who work on-site, manage multiple clients, juggle trials, events, and timelines — and don’t have time for messy systems.

Beauty Pro includes:


• Beauty-specific inquiry forms
• Bridal & event workflows
• Mobile-friendly portfolios
• Client pipelines designed for real booking behavior

This is CRM software that understands your industry.

Built by a Founder Who Actually Uses the Software

Delulu Marketing was created by a beauty industry veteran who built and scaled real businesses using these exact systems — not theory, not fluff.

This platform replaces burnout with structure and turns creative chaos into predictable revenue.

Run your business like a CEO — not a stressed artist glued to your phone.

delulu paula heckenast agency or mua

Innovation

Fresh, creative solutions.

hair and makeup artist crm

Integrity

Honesty and transparency.

traveling artist crm

Excellence

Top-notch services.

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